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Campaign

Building Verizon Across
Screens and Spaces.


Over nine months, I partnered with Verizon as an Art Director across Video On Demand, Partnerships,
and Social
building work that showed up in inboxes, on stages, and in feeds.

From celebrating creators to spotlighting women’s voices to driving adoption of MyPlan, each brief
required a different lens — but the same level of brand rigor.

Client
Verizon
Role
Art Director
Event Partner
Forbes
Agencies
Zenith, R/GA, Formerly Known as
01

Verizon Video On Demand

For Women’s History Month, we designed a Fios Video On Demand email experience spotlighting female-led stories across entertainment. The goal: drive viewership while celebrating voices that shape culture.

02

Forbes Top Creators Launch

At the 2022 Forbes Top Creators launch by Forbes, BlueJeans by Verizon sponsored the event. but we didn’t just logo-slap. We created a Creator Studio activation, giving influencers a hands-on way to experience the platform through live interviews and content capture.

Rickey Thompson

RICKEY THOMPSON

Actor & Comedian

When I first started, I was just trying to, literally…be anybody online. I used to study everybody and was like ‘Okay, how are these people making money, I want to be like them.’ Then, I was like ‘You know what, let me pump the breaks and really just be myself.’ And once I started doing that…my career just changed, honestly dramatically.”

Michael Le

Michael Le

Dancer, Choreographer & Cofounder, Joystick

Look at your own passion, and once you follow and create content off of your passion, most likely 90% of the time it’s going to be completely different from anyone else.”

Charli D'Amelio

Charli D'Amelio

Cofounder, D’Amelio Brands

I think that trust towards influencers from brands, from companies, is going to be more than ever before especially with micro-influencers. I think that’s going to be a big rise in the future.”

03

Verizon "My Plan" Sizzle

To support the launch of MyPlan, we created a dynamic social sizzle designed to simplify complexity and energize adoption.




Three Ways
to Build a Brand.

01. Elevate the Expected

For Video On Demand, the challenge was simple: make a standard email impossible to ignore. By designing a modular template system that balanced performance with storytelling, we created a framework that could scale.

02. Partnerships that Make Sense

With the Forbes Top Creators launch, the opportunity wasn’t just visibility, it was relevance. By integrating BlueJeans into the event through a Creator Studio activation, we ensured the technology showed up as a natural extension of the creator economy.

03. Simplify the Complex

MyPlan introduced flexibility to a category known for confusion. Through a dynamic social sizzle, we translated layered information into a clear, energetic narrative designed for modern attention spans.