Verizon Fios Video On Demand Email
Creating an experience that simplifies decision-making and keeps Verizon Fios customers excited about the latest content.
The Ask
Create a visually engaging email to promote the latest Video on Demand (VOD) new releases and sales, tailored to both mobile and desktop viewers. Deliver two versions: one for mobile and one for desktop, ensuring a seamless experience across devices.
The Idea
Drawing on the emotional connection viewers have with their favorite shows and movies, this email was designed to capture attention through powerful, curated imagery that conveys the thrill and nostalgia of watching the recommended content. By organizing the layout to highlight top movies and shows with bold imagery, intuitive navigation, and clear calls to action, the design ensured easy access to the latest VOD releases.
